Q1 2021 Performance of Top Horror Games on Android in the UK

In the first quarter of 2021, horror game enthusiasts in the United Kingdom were active on their Android devices, engaging with a variety of spine-chilling titles. Data provided by Sensor Tower offers a glimpse into how these games fared in terms of downloads, revenue, and weekly active users.

Identity V, a game by NetEase Games, showed a fluctuating trend in revenue, peaking at nearly $10K in the week of February 22nd, then dipping to around $4K by late March. Downloads for the game started at 716 in the last week of December 2020 but saw a decline to 629 by the end of March. Weekly active users increased from approximately 4K to over 4.6K in the same period.

BANDAI NAMCO Entertainment Europe's Very Little Nightmares experienced a rise in revenue, jumping from $241 to over $2K in late February, before settling around $1.5K by the end of March. The game's downloads spiked dramatically to 507 in the last week of March, yet no data on weekly active users is available.

The performance of Five Nights at Freddy's AR by Illumix Inc. showed a revenue high of $3.5K at the end of December, which then fluctuated and ended at $895 in the last week of March. Downloads peaked at 3.2K in early March, and weekly active users saw a significant increase from around 8.9K to over 11K before dropping to just over 8K by the end of March.

Five Nights at Freddy's, published by Clickteam USA LLC, had a revenue trend that started at $1.5K and decreased to $846 by the end of March. Downloads saw a peak of 553 in late January, and weekly active users experienced a high of 2.4K in the same month, ending the quarter at nearly 2K.

Lastly, Clickteam USA LLC's Ultimate Custom Night saw revenues ranging from $1.2K to $738 by the end of March. Downloads hit a high of 571 in early March, and weekly active users peaked at 1.5K in the same week, ending the quarter at around 1.3K.

For more insights into the performance of these horror games and others in the market, Sensor Tower's comprehensive data and analytics provide a deeper understanding of the app economy.